Wednesday, September 26, 2012

Trending: Nutritional IVs


Celebrities, Pro-Athletes, and CEOs try latest nutrition trend: 
The IV Drip
By Noah Wester

     Patricia Ryan, MD, Certified Clinical Nutritionist, has been recommending Intravenous nutrition therapy since 2004, helping people with vitamin deficiencies, digestive difficulties, immune problems, and even cancer patients have offset some of the side effects of chemotherapy with vitamin IVs. Now IV therapy is getting mainstream attention as stressed out celebs and executives are getting a boost from “Vitamin drips”.  This summer ABC News’ Cecilia Vega covered IV Vitamin therapy shortly after Rhianna’s now famous tweet of her arm hooked up to an IV. She was receiving what was called a “Party Girl Drip” following a busy weekend schedule including an appearance on Saturday Night Live and Gala at the Met. Madonna and Cindy Crawford also use IV nutrition. An article in the October issue of Details magazine2 follows up the ABC News story citing Miami Heat’s Rashard Lewis and TV star Simon Crowell as supporters of IV nutrition, along with stars from music, film, pro-soccer, and health-minded CEOs.


     Rhianna’s “Party Girl Drip” is probably a Meyer’s Cocktail - which is like the multivitamin of IV therapy – containing Vitamins C, B5, B6, B12, B complex, Magnesium, and Calcium. Other popular IV vitamins are a Vitamin C drip (helps with colds and flu) and B12 (for energy). B12 shots are also becoming popular with medical weightloss programs.  Lab testing for vitamin deficiencies and a full offering of Vitamin IVs that can be customized to an individual’s needs are available at Alternatives.

     Ideally lifestyle changes provide the greatest health benefits: A celebrity/sports hero/executive/ and even working parent schedule puts an amount of stress on health that is hard to maintain over time and can often lead to adrenal fatigue, anxiety, depression, and an increased risk of disease. A party lifestyle involving drinking, smoking, or late nights out can make problems even worse. Vitamin IVs provide a nutritional boost that the body needs to keep going during times when circumstances or desires make it impossible or very difficult to change nutrition habits, schedule, or responsibilities. Vitamin IVs have been offered at Alternatives since it was founded in 2004. Dr. Patricia Ryan, medical director at Alternatives, is a Certified Clinical Nutritionist in addition to an MD; and if you would like to learn more about the science behind nutritional IVs we recommend attending our “Introduction to Functional Medicine” seminar. Sign up for our next seminar on October 22 online.

1 “Vitamin Drips – The latest health trend for celebrities, executives, and you” Cecilia Vega, ABC News 6/5/2012


2 “Mainline your Multi: Introducing the Vitamin Drip” Beth James, Details Magazine October 2012

2 comments:

  1. Is this nutritional IV's applicable only to celebrities? How about common people such as I, who needs also that essential vitamins and minerals such as vitamin b12 and c.

    ReplyDelete